Connect Your Brand With Our Audience of Adventure Travelers Through Evergreen Destination Campaigns:

We have a loyal following that are using our evergreen content to research, book, and explore amazing destinations. 

By partnering with us, we can put you in front of our audience and pass the trust we've built over the years to your brand.

With that said, we value our community and will only partner with brands that align with us and our audience so we don't break that trust.

What is an Evergreen Destination Campaign?

We are currently filming our "Best Beaches and Snorkeling Spots" Series in different tropical destinations. Beaches and snorkeling spots typically don't change much over time making them evergreen content.

We split our strategy into two distinct categories to maximize your brand's exposure while simultaneously capturing high-intent travelers.

1. Evergreen Conversion Content (High-Intent Research)

• A series of long-form YouTube videos by specific destinations so they can be searched and found on YouTube. (The 2nd largest search engine) 
• A series of in-depth blog articles that can be searched and found on Google, AI platforms, and add an additional layer of in-depth information linked from each YouTube video.

2. Short-Form Exposure Content (Mass Audience Inspiration):

This content casts a wide net, capturing viral attention, building massive awareness for the destination, and feeding the evergreen conversion content travel funnel.

• TikTok Videos
• YouTube Shorts
• Instagram Reels

Through a brand partnership, we can put your brand in front of our audience through our next "Best Beaches and Snorkeling Spots" series. Watch the Brand Partnership Overview video below to see how it all works.

Jordan and Julie have cultivated a tribe of 25,000 adventure travelers who work hard and play hard. This community loves to take amazing vacations that will create lasting memories. They look to Jordan Outside for the research and recommendation on where to book their excursions, places to stay, and where to explore.

High-Performing Content That Drives Long-Term Views:

Because our videos are created to be evergreen, they continue to get views and engagement for years instead of days or weeks. Here's a look at the reach and engagement on the top 4 videos on the Jordan Outside YouTube Channel:

Channel Demographics and Analytics at a Glance:

YouTube Demographics: 

• United States: 67.2%
• Canada: 6.1%
• Men: 63.7%
• Women: 36.3%
• Ages 35-44: 28%
• Ages 45-54: 23.7%
• Ages 25-34: 20.9%

Total Social Media Followers: 25.4K

YouTube Subscribers: 16K

YouTube Lifetime Views: 3 Million Views

TikTok Followers: 3.7K

Instagram Followers: 3.2K

Facebook Followers: 1.5K

Pinterest Followers: 0.6K

X Followers: 0.4K

What Our Community is Saying:

Our audience trusts our recommendations and it shows with these YouTube comments:

Case Study #1: 1.2 Million Views

Featured Campaign: The Best Beaches and Snorkeling Spots on O'ahu, Hawaii

This case study demonstrates the long-term ROI of partnering with Jordan Outside. Following an intensive 10-day scouting and filming project, we built a comprehensive multi-platform ecosystem for anyone planning their beach trip to O'ahu.

• Total Campaign Assets Created: 183 Pieces of Interlinked Content

• Total Campaign Views to date: 1,288,139 Views

The Funnel: How We Drive Both Inspiration and Bookings:

We split our strategy into two categories to maximize your brand's exposure while simultaneously capturing high-intent buyers.

1. Evergreen Conversion Content (High-Intent Research)

• Total Conversion Views: 248,754 Views
• 44 Long-Form YouTube Videos: 150,653 Total Views and 11,800 Watch Hours
• 48 In-Depth Blog Articles on JordanOutside.com: 98,101 Total Views

2. Short-Form Exposure Content (Mass Audience Inspiration):

This content casts a wide net, capturing viral attention, building massive awareness for the destination, and feeding the travel funnel.

• Total Exposure Views: 1,039,385 Views
• 43 TikTok Videos: 955,179 Views
• 30 YouTube Shorts: 47,376 Views
• 18 Instagram Reels: 36,830 Views

View the full catalog of all 183 live campaign assets below:

Case Study #2: 935K Views

Featured Campaign: The Best Beaches and Snorkeling Spots on Curacao

This case study demonstrates the long-term ROI of partnering with Jordan Outside. Following an intensive 9-day scouting and filming project, we built a comprehensive multi-platform ecosystem for anyone planning their beach trip to Curacao. 

• Total Campaign Assets Created: 163 Pieces of Interlinked Content

• Total Campaign Views to date: 935,352 Views

The Funnel: How We Drive Both Inspiration and Bookings:

We split our strategy into two categories to maximize your brand's exposure while simultaneously capturing high-intent buyers.

1. Evergreen Conversion Content (High-Intent Research)

• Total Conversion Views: 658,114 Views
• 29 Long-Form YouTube Videos: 429,864 Total Views and 20,000 Watch Hours
• 30 In-Depth Blog Articles on JordanOutside.com: 228,250 Total Views

2. Short-Form Exposure Content (Mass Audience Inspiration):

This content casts a wide net, capturing viral attention, building massive awareness for the destination, and feeding the travel funnel.

• Total Exposure Views: 277,238 Views
• 35 TikTok Videos: 161,271 Views
• 40 YouTube Shorts: 51,642 Views
• 29 Instagram Reels: 64,325 Views

 View the full catalog of all 163 live campaign assets below:

Case Study #3: 607K Views

Featured Campaign: The Best Beaches and Snorkeling Spots on The Big Island of Hawaii

This case study demonstrates the long-term ROI of partnering with Jordan Outside. Following an intensive 10-day scouting and filming project, we built a comprehensive multi-platform ecosystem for anyone planning their beach trip to the Big Island of Hawaii.

• Total Campaign Assets Created: 147 Pieces of Interlinked Content

• Total Campaign Views to date: 607,071 Views

The Funnel: How We Drive Both Inspiration and Bookings:

We split our strategy into two categories to maximize your brand's exposure while simultaneously capturing high-intent buyers.

1. Evergreen Conversion Content (High-Intent Research)

• Total Conversion Views: 452,973 Views
• 35 Long-Form YouTube Videos: 322,323 Total Views and 29,900 Watch Hours
• 34 In-Depth Blog Articles on JordanOutside.com: 130,650 Total Views

2. Short-Form Exposure Content (Mass Audience Inspiration):

This content casts a wide net, capturing viral attention, building massive awareness for the destination, and feeding the travel funnel.

• Total Exposure Views: 154,098 Views
• 43 TikTok Videos: 97,956 Views
• 30 YouTube Shorts: 36,135 Views
• 18 Instagram Reels: 20,007 Views

View the full catalog of all 147 live campaign assets below:

Case Study #4: 571K Views

Featured Campaign: The Best Beaches and Snorkeling Spots in The Exumas, Bahamas

This case study demonstrates the long-term ROI of partnering with Jordan Outside. Following an intensive 9-day scouting and filming project, we built a comprehensive multi-platform ecosystem for anyone planning their beach trip to The Exumas in the Bahamas.

• Total Campaign Assets Created: 118 Pieces of Interlinked Content

• Total Campaign Views to date: 571,795 Views

The Funnel: How We Drive Both Inspiration and Bookings:

We split our strategy into two categories to maximize your brand's exposure while simultaneously capturing high-intent buyers.

1. Evergreen Conversion Content (High-Intent Research)

• Total Conversion Views: 296,283 Views
• 21 Long-Form YouTube Videos: 179,764 Total Views and 14,000 Watch Hours
• 20 In-Depth Blog Articles on JordanOutside.com: 116,519 Total Views

2. Short-Form Exposure Content (Mass Audience Inspiration):

This content casts a wide net, capturing viral attention, building massive awareness for the destination, and feeding the travel funnel.

• Total Exposure Views: 275,512 Views
• 30 TikTok Videos: 74,230 Views
• 28 YouTube Shorts: 180,858 Views
• 19 Instagram Reels: 20,424 Views

View the full catalog of all 118 live campaign assets below: